15 Case Study Examples for Business, Marketing & Sales
(PDF) Case Studies In Marketing Research
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15+ Professional Case Study Examples [Design Tips + Templates]
Conducting Market Research For Small Business: A Simple 5-step Guide
COMMENTS
The Leading B2B Market Research Company
Customer Research & Segmentation. Whether its 5,000-person surveys or 5 in-depth interviews, our B2B market research company provides a comprehensive approach to ensure you hear from people at all points of the customer lifecycle. Understand purchase drivers, sharpen your acquisition strategy, and ensure retention for the long-term.
14 Market Research Examples
Curiosity. At the heart of every successful marketing campaign is a curious marketer who learned how to better serve a customer. In this industry, we scratch that curiosity itch with market research. To help give you ideas to learn about your customer, in this article we bring you examples from Consumer Reports, Intel, Visa USA, Hallmark, Levi Strauss, John Deere, LeapFrog, Spiceworks Ziff ...
Market Research Case Studies
Case Studies. Real results for industry-leading brands. Forecasting New Movie Franchises. Cooking Up Future Connections. Product Strategy for Next Gen Wearable Tech. Changing the Game for Female Players. High Impact B2B Thought Leadership. Planning for the Future of Work. Refreshing a Heritage Brand.
Find Market Research Companies, Facilities, Jobs, Articles, More
Free Directory of 7,000 Market Research Companies, 990 Focus Group Facilities, 5,000 Market Research Articles, Market Research Jobs, Events, Online Research +more ... Research Case Studies Qualitative Research Quantitative Research Research Career Blog CX/UX Research Videos See All Article Categories Current Issue of Quirk's Magazine Quirk's ...
20 Top Market Research Companies (2024)
6. Forrester. Forrester is a market research firm that provides insights for business, government, and technology operations. While B2C businesses can use Forrester, a lot of the firm's data is especially valuable for B2B markets. You can use Forrester insights to: Explore what business customers need and want.
Case Studies
Undaunted by global disruption, a logistics company embraces bold transformation. December 2, 2022 -. ECU Worldwide, one of the largest less-than-container-load shipping companies in the world, chose to innovate during the COVID-19 pandemic, working with McKinsey to become tech enabled and revamp its organizational structure.
Advertising & Market Research Case Studies & White Papers
Content Marketing Research for Tech Companies: A Case Study. Marketing Problem It is difficult for a brand to stand out…. Read Provoke Insights' case studies and download the market research firm's white papers here, updated periodically.
Case studies
See how others are building their brands with faster market research from Kantar Marketplace. Marketplace Solutions ... case studies, eBooks and more! ... is the world's leading marketing data and analytics business and an indispensable brand partner to the world's top companies, including 96 of the world's 100 biggest advertisers.
18 US market research companies for leading consumer insights
5. Nielsen. A global media leader specializing in TV, video, and radio audience and data analytics. Location: New York, USA (with additional global offices) Specialisms: Nielsen is a powerhouse of market intelligence, "connecting clients to audiences, growth and new opportunities".
How to Do Market Research
If that's the case, try addressing your goals with secondary research tools before investing time and effort in a primary research study. 4. Use the right market research tools. ... making it valuable for market research on growing companies and industries. You can use Crunchbase to access trusted, first-party funding data, revenue data, news ...
Market Research Case Studies
Primary qualitative and quantitative market research (conjoint design) with physicians across 6 specialties (n=350), and payers (n=50) Market, revenue forecast, and business case (NPV) analysis Analytically combined conjoint preferences across physicians and payers to represent the full buying process; identified a realistic path to $500MM
Market Research Case Studies
Our Case Studies. When commissioning market research or seeking a new research provider, we understand that you require reassurance that we have relevant experience and proven results. Out of respect for client confidentiality, we are rarely able to provide 'full' case studies, but we really do want to give you a feel for the work we do and ...
Market Research Case Studies
Market Research case studies. Our research experts have delivered results for driving conversions to rebranding and marketing optimization. (610) 356-1800. ... Market Research Company | Market Research Interviews | Market Research Calls | Market Research News | ...
Decision Analyst Case Histories
Decision Analyst Case Studies. ... tasked Decision Analyst with conducting multiphased research in order to gain a better understanding of the target market. The research was designed to help diversify, expand, and improve the product line, and, ultimately, to refine and optimize the growth strategy that would allow the company to develop into ...
Case Studies
Welcome to Vision One. Always In safe hands. Discover how our market research expertise revolutionised businesses across industries. Dive into captivating case studies showcasing real-world challenges, innovative solutions, and remarkable results that will inspire your own growth journey.
27 Case Study Examples Every Marketer Should See
19. " Bringing an Operator to the Game ," by Redapt. This case study example by Redapt is another great demonstration of the power of summarizing your case study's takeaways right at the start of the study. Redapt includes three easy-to-scan columns: "The problem," "the solution," and "the outcome.".
Top 40 Most Popular Case Studies of 2021
Two cases on the uses of debt and equity at Hertz claimed top spots in the CRDT's (Case Research and Development Team) 2021 top 40 review of cases. Hertz (A) took the top spot. The case details the financial structure of the rental car company through the end of 2019. Hertz (B), which ranked third in CRDT's list, describes the company's ...
Examples Of Successful Market Research
In the battle of instinct vs insight, there's clear evidence that data-driven decision-making pays off. A McKinsey study into the impact of market research found that organizations using data to make decisions are more likely to be profitable, and can more effectively retain and acquire customers vs those who fail to use this approach. I've curated nine of the best market research examples ...
Case Studies: Market Research
Case Study: How a Small Internet Publisher Doubled Its Email Database & Reduced Marketing Spend With Cost-per-Lead. by Kimberly Smith. Market Research. Earlier this year, when online travel publisher Tripmela was in startup mode, CEO Jared Blank determined that he needed to achieve a $1.50 cost per acquisition if he was going to lead this ...
Marketing
Marketing Magazine Article. Over the past 20 years the social media influencer industry has completely rearranged the way information and culture are conceived, produced, marketed, and shared ...
Analyzing Successful Marketing Case Studies: Lessons from the Field
Case studies serve as a foundation for marketing strategy development. By analyzing successful marketing case studies, marketers can gain a deeper understanding of the tactics and approaches that have proven effective in the past. This knowledge enables them to make informed decisions and craft strategies that are more likely to succeed.
Market research
G. David Hughes. Russell I. Haley. To every marketing executive, the necessity and value of test marketing are often murky issues. The problem is partly that new products aren't developed and ...
Online Focus Groups: Up to $250/hr Paid Research Studies (2024)
Nelson Recruiting — Nationwide market research company established in 1980. Marketade - Specializes in remote usability testing, market validation, navigation research, and more. Engage Studies - Earn as much as $100 per focus group through this research company.
In pharmaceutical market research, sometimes you can get more with ...
The fact is that pharmaceutical products rarely sell themselves, and market research is essential to ensuring companies have the right strategies and tactics to develop and market their products. The need for better research comes against a backdrop of increasing pressure to perform while research budgets are squeezed.
5 Great Customer Experience Case Studies
Marketing Research Analyze in-depth interviews, focus groups, and other qualitative research. ... Case Study 5: Company Es Loyalty Program Innovation. The loyalty program introduced focused on creating rewarding experiences that cater directly to customer desires. By harnessing insights from customer feedback, the program was designed to evolve ...
All guides: Marketing and Market Research: Case studies
A collection of video lectures, case studies and seminar-style talks. Subject areas include marketing & sale, global business management, organisation, commerce, technology, and operations. Case studies on business, marketing and advertising. Search by topic, company or brand, and limit results to "Case studies".
10 Marketing Case Study Examples
1. Third-person or client case studies: These highlight the experience of a specific client working with your company or using your product. 2. Explanatory case studies: These case studies explore the impact of a phenomenon or tactic, such as the company's marketing strategy, and how it impacted its growth.
Research Guides: Industry and Market Research: Case Studies
Case studies, approximately 10 pages long, typically address either industry trends or a company's strategy. Updated annually. Access: Danforth Campus. MIT Sloan School of Management - LearningEdge. Launched in January 2009 under the name MIT Sloan Teaching Innovation Resources or MSTIR, LearningEdge is a collection of teaching case studies and ...
How to Do Marketing Research in Less than 30 Minutes? Nike Case Study
Nike's market research - the past 30 days. Marketing research is the process of gathering, analyzing, and interpreting information about a market, including its products, services, customers, focus groups, competitors, and industry trends, to support decision-making and strategy development.Usually, the market research process is resource- and time-consuming, but with the right tool, you ...
9 Best Marketing Research Methods to Know Your Buyer Better [+ Examples]
Best Market Research Methods for 2024. Now that you know what you're looking for in a marketing research method, let's dive into the best options. Note: According to HubSpot's 2024 State of Marketing report, understanding customers and their needs is one of the biggest challenges facing marketers today.
IMAGES
COMMENTS
Customer Research & Segmentation. Whether its 5,000-person surveys or 5 in-depth interviews, our B2B market research company provides a comprehensive approach to ensure you hear from people at all points of the customer lifecycle. Understand purchase drivers, sharpen your acquisition strategy, and ensure retention for the long-term.
Curiosity. At the heart of every successful marketing campaign is a curious marketer who learned how to better serve a customer. In this industry, we scratch that curiosity itch with market research. To help give you ideas to learn about your customer, in this article we bring you examples from Consumer Reports, Intel, Visa USA, Hallmark, Levi Strauss, John Deere, LeapFrog, Spiceworks Ziff ...
Case Studies. Real results for industry-leading brands. Forecasting New Movie Franchises. Cooking Up Future Connections. Product Strategy for Next Gen Wearable Tech. Changing the Game for Female Players. High Impact B2B Thought Leadership. Planning for the Future of Work. Refreshing a Heritage Brand.
Free Directory of 7,000 Market Research Companies, 990 Focus Group Facilities, 5,000 Market Research Articles, Market Research Jobs, Events, Online Research +more ... Research Case Studies Qualitative Research Quantitative Research Research Career Blog CX/UX Research Videos See All Article Categories Current Issue of Quirk's Magazine Quirk's ...
6. Forrester. Forrester is a market research firm that provides insights for business, government, and technology operations. While B2C businesses can use Forrester, a lot of the firm's data is especially valuable for B2B markets. You can use Forrester insights to: Explore what business customers need and want.
Undaunted by global disruption, a logistics company embraces bold transformation. December 2, 2022 -. ECU Worldwide, one of the largest less-than-container-load shipping companies in the world, chose to innovate during the COVID-19 pandemic, working with McKinsey to become tech enabled and revamp its organizational structure.
Content Marketing Research for Tech Companies: A Case Study. Marketing Problem It is difficult for a brand to stand out…. Read Provoke Insights' case studies and download the market research firm's white papers here, updated periodically.
See how others are building their brands with faster market research from Kantar Marketplace. Marketplace Solutions ... case studies, eBooks and more! ... is the world's leading marketing data and analytics business and an indispensable brand partner to the world's top companies, including 96 of the world's 100 biggest advertisers.
5. Nielsen. A global media leader specializing in TV, video, and radio audience and data analytics. Location: New York, USA (with additional global offices) Specialisms: Nielsen is a powerhouse of market intelligence, "connecting clients to audiences, growth and new opportunities".
If that's the case, try addressing your goals with secondary research tools before investing time and effort in a primary research study. 4. Use the right market research tools. ... making it valuable for market research on growing companies and industries. You can use Crunchbase to access trusted, first-party funding data, revenue data, news ...
Primary qualitative and quantitative market research (conjoint design) with physicians across 6 specialties (n=350), and payers (n=50) Market, revenue forecast, and business case (NPV) analysis Analytically combined conjoint preferences across physicians and payers to represent the full buying process; identified a realistic path to $500MM
Our Case Studies. When commissioning market research or seeking a new research provider, we understand that you require reassurance that we have relevant experience and proven results. Out of respect for client confidentiality, we are rarely able to provide 'full' case studies, but we really do want to give you a feel for the work we do and ...
Market Research case studies. Our research experts have delivered results for driving conversions to rebranding and marketing optimization. (610) 356-1800. ... Market Research Company | Market Research Interviews | Market Research Calls | Market Research News | ...
Decision Analyst Case Studies. ... tasked Decision Analyst with conducting multiphased research in order to gain a better understanding of the target market. The research was designed to help diversify, expand, and improve the product line, and, ultimately, to refine and optimize the growth strategy that would allow the company to develop into ...
Welcome to Vision One. Always In safe hands. Discover how our market research expertise revolutionised businesses across industries. Dive into captivating case studies showcasing real-world challenges, innovative solutions, and remarkable results that will inspire your own growth journey.
19. " Bringing an Operator to the Game ," by Redapt. This case study example by Redapt is another great demonstration of the power of summarizing your case study's takeaways right at the start of the study. Redapt includes three easy-to-scan columns: "The problem," "the solution," and "the outcome.".
Two cases on the uses of debt and equity at Hertz claimed top spots in the CRDT's (Case Research and Development Team) 2021 top 40 review of cases. Hertz (A) took the top spot. The case details the financial structure of the rental car company through the end of 2019. Hertz (B), which ranked third in CRDT's list, describes the company's ...
In the battle of instinct vs insight, there's clear evidence that data-driven decision-making pays off. A McKinsey study into the impact of market research found that organizations using data to make decisions are more likely to be profitable, and can more effectively retain and acquire customers vs those who fail to use this approach. I've curated nine of the best market research examples ...
Case Study: How a Small Internet Publisher Doubled Its Email Database & Reduced Marketing Spend With Cost-per-Lead. by Kimberly Smith. Market Research. Earlier this year, when online travel publisher Tripmela was in startup mode, CEO Jared Blank determined that he needed to achieve a $1.50 cost per acquisition if he was going to lead this ...
Marketing Magazine Article. Over the past 20 years the social media influencer industry has completely rearranged the way information and culture are conceived, produced, marketed, and shared ...
Case studies serve as a foundation for marketing strategy development. By analyzing successful marketing case studies, marketers can gain a deeper understanding of the tactics and approaches that have proven effective in the past. This knowledge enables them to make informed decisions and craft strategies that are more likely to succeed.
G. David Hughes. Russell I. Haley. To every marketing executive, the necessity and value of test marketing are often murky issues. The problem is partly that new products aren't developed and ...
Nelson Recruiting — Nationwide market research company established in 1980. Marketade - Specializes in remote usability testing, market validation, navigation research, and more. Engage Studies - Earn as much as $100 per focus group through this research company.
The fact is that pharmaceutical products rarely sell themselves, and market research is essential to ensuring companies have the right strategies and tactics to develop and market their products. The need for better research comes against a backdrop of increasing pressure to perform while research budgets are squeezed.
Marketing Research Analyze in-depth interviews, focus groups, and other qualitative research. ... Case Study 5: Company Es Loyalty Program Innovation. The loyalty program introduced focused on creating rewarding experiences that cater directly to customer desires. By harnessing insights from customer feedback, the program was designed to evolve ...
A collection of video lectures, case studies and seminar-style talks. Subject areas include marketing & sale, global business management, organisation, commerce, technology, and operations. Case studies on business, marketing and advertising. Search by topic, company or brand, and limit results to "Case studies".
1. Third-person or client case studies: These highlight the experience of a specific client working with your company or using your product. 2. Explanatory case studies: These case studies explore the impact of a phenomenon or tactic, such as the company's marketing strategy, and how it impacted its growth.
Case studies, approximately 10 pages long, typically address either industry trends or a company's strategy. Updated annually. Access: Danforth Campus. MIT Sloan School of Management - LearningEdge. Launched in January 2009 under the name MIT Sloan Teaching Innovation Resources or MSTIR, LearningEdge is a collection of teaching case studies and ...
Nike's market research - the past 30 days. Marketing research is the process of gathering, analyzing, and interpreting information about a market, including its products, services, customers, focus groups, competitors, and industry trends, to support decision-making and strategy development.Usually, the market research process is resource- and time-consuming, but with the right tool, you ...
Best Market Research Methods for 2024. Now that you know what you're looking for in a marketing research method, let's dive into the best options. Note: According to HubSpot's 2024 State of Marketing report, understanding customers and their needs is one of the biggest challenges facing marketers today.